Web Videos

Gel produced two series of Video Podcasts available online at the LCBO website (screen shots below) and through iTunes, each containing four programs. One was a profile of four vineyards in Ontario, told by the vintners themselves as a means of showcasing the quality of locally produced wines. The other series promoted whiskey, showing its versatility through the on-camera preparation of unique cocktails by four well-known Toronto bartenders. Strong organizational skills combined with an in-depth understanding of retail resulted in a shooting schedule of only two days per series, with savings in time passed on to the LCBO.